Point S UK Partners with Yext to Lift Members’ Digital Reach

Point S UK has partnered with digital experience platform Yext to strengthen the online visibility of independent member garages. The new platform will help participating sites manage consistent information across search, AI tools and social media, improving discovery and conversion. The agreement follows Point S UK’s wider push to equip independents for fast-changing customer behaviour in the UK aftermarket. Yext already supports Point S operations in North America.

What the partnership delivers

• Participating Point S UK members will be able to manage listings and content across Google, Bing, Apple Maps, social networks and key industry directories from one interface. The goal is to capture local, high-intent searches and improve customer journeys across AI assistants and traditional search.
• Yext cites accelerating adoption of AI-assisted discovery among consumers, underscoring the need for consistent, structured data and up-to-date local content across platforms.

“This initiative shows that Point S is investing in real, practical solutions that empower independents to compete with national chains and lead the way in digital transformation.” – Ali Yilmaz, Point S UK Managing Director

Why it matters for independent garages

Point S UK members compete with national chains for local visibility. The network has been guiding retailers on operational resilience and growth, including inventory flexibility and multi-channel marketing, as consumer demand shifts. That advisory context helps explain today’s digital upgrade for the UK network.

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Context: digital discovery is changing

Consumers are adopting AI-enhanced search and conversational assistants, which increasingly surface location-level answers and act on behalf of users. For multi-location and franchise networks, consistent data and proactive social content improve the chances of being recommended by AI systems. Platforms like Yext emphasise accurate listings, structured content and review signals to strengthen local discovery.

What happens next

Point S UK says the Yext roll-out adds to existing network support such as purchasing agreements and fleet tender opportunities. Members opting in can expect improved control over their digital footprint and clearer reporting on how customers find and contact their businesses online. The move also aligns with Point S UK’s preparation for wider market shifts including electrification and AI-driven services.

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Tagged with: Point S UK, Yext, independent garages, digital marketing, AI search, local search, tyre retail, UK aftermarket, customer acquisition, listings management

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