Advertising & partnerships

Reach the tyre industry in a publication built for the trade.

Tyre News Media is independent, digital-first and open access. We give manufacturers, suppliers, distributors, retailers, technology businesses and service providers practical ways to build visibility around tyre-industry journalism without a subscription barrier.

32,000+Newsletter audienceDirect access to a substantial tyre-industry mailing audience.
9,400+LinkedIn followersA specialist professional audience built around tyre-industry news and analysis.
920,000+LinkedIn impressionsGenerated across TNM content during the most recent verified 12-month period.

TNM combines open-access publishing with intentionally capped commercial inventory, so advertiser visibility is protected rather than diluted by unlimited rotation.

Display advertising

Choose the level of visibility your campaign needs.

TNM separates premium Homepage inventory from the News Network so marketing teams can buy focused reach, broader visibility or scarce high-impact positions.

Higher impact

News Network Leaderboard

£595 / month

Higher-impact banner visibility across TNM's active News environment.

Maximum 2 advertisers
  • News + article exposure
  • Maximum two advertisers
  • Higher share of voice
Broader reach

Home + News MPU

£495 / month

Add Homepage visibility to the News Network MPU for repeated exposure across TNM's core traffic environments.

Maximum 3 advertisers
  • News Network included
  • Homepage Today's News rail
  • Maximum three advertisers
News Network

News Network MPU

£350 / month

Display advertising across TNM's News landing page and individual news articles.

Maximum 3 advertisers
  • News landing page
  • Article-page visibility
  • Maximum three advertisers
How rotation works: rotating placements are capped. TNM does not guarantee that an individual advertiser will appear on every eligible page view. Rotation depends on the number of active campaigns during the booked period.
Planning for a client or internal campaign?

Ask TNM for current placement availability and the latest verified website, newsletter and social audience figures before booking.

Sponsorship & partnerships

Build from year-round visibility to ownership of a specialist sector.

Choose an always-on sponsor presence, become the Associate Partner within a relevant news stream, secure an exclusive Sector Partnership, support a specific editorial feature or build a longer-term association with a Future Tyre Industry Hub theme.

Targeted sector presence

Associate Partner

£195 / month

A focused secondary partnership inside one Industry News sector.

1 associate partner per available sector
  • One per available sector
  • Branded banner in news stream
  • Enhanced Company Profile
Always-on presence

Official Sponsor

£95 / month

An accessible recurring presence for businesses that want to support independent, open-access tyre-industry journalism.

3-across Homepage sponsor showcase
  • Official Sponsor recognition
  • Three-across Homepage sponsor showcase
  • Company Profile and website link
Sponsor editorial journalism

Feature Sponsor

From £295

Support one relevant TNM editorial article while the journalism remains independently commissioned and written by TNM.

1 sponsor per sponsored feature
  • Exclusive sponsorship of one editorial article
  • Company banner, logo and website link
  • Feature Sponsor identification
  • LinkedIn promotion
  • Placement remains with the article
Explore Feature Sponsorship
Industry News partnership availability: Sector and Associate Partner positions are offered across Fleets & Operators, Global News, Market Intelligence, Off-Highway & Specialty, People & Careers, Retail & Service, Trade Fairs and Wholesale & Distribution, subject to availability. Sector Partner positions are exclusive within each category.
Commercial content

Useful commercial communication, clearly identified.

TNM keeps commercial content distinct from independent editorial coverage so readers and partners understand exactly what they are seeing.

Partner Insight

From £295

Clearly labelled commercial content for businesses with useful expertise, research, product context or industry insight to communicate.

  • Clearly labelled as Partner Insight
  • Published within TNM's commercial-content environment
  • Eligible for Homepage promotion where scheduled
  • Subject to TNM publishing standards

Bespoke Campaigns

POA

For launches, exhibitions, recruitment, market entry, agency briefs or campaigns that need a combination of TNM channels.

  • Display and sponsorship combinations
  • Partner Insight where appropriate
  • Newsletter integration where available
  • Campaign structure built around the objective
Company Profile

Own your company presence within Tyre News Media.

Claim your listing and activate a Company Profile bringing together who you are, what you supply, where you operate and relevant TNM coverage in one dedicated industry destination.

Company Profile
£195/ 12 months
  • Dedicated Company Profile
  • Company logo and business description
  • Products, services and markets served
  • Direct website and contact links
  • Industry-sector placement
  • Relevant TNM coverage brought into the company profile
Editorial independence: a paid Directory listing does not include, influence or guarantee editorial coverage.
Tyre News Media Business Directory showing tyre-industry businesses and categories
Built for tyre-industry discovery.Search companies by name, sector, products and services.
Why Tyre News Media

A specialist commercial environment without compromising the journalism.

Built around the tyre industry

TNM gives campaigns context alongside the manufacturers, suppliers, distributors, fleets, technologies and issues shaping the sector.

Open and discoverable

Readers can access and share TNM journalism without a subscription barrier, supporting search visibility and direct sharing.

Limited inventory, protected visibility

TNM caps rotating advertising and restricts premium partnership positions. The aim is simple: fewer competing advertisers, clearer brand presence and more value from each booked position.

✓
Commercial relationships support TNM. They do not determine TNM's journalism.

Advertising, sponsorship, Partner Insight and Company Profiles buy commercial visibility. Editorial coverage remains determined by relevance, evidence and reader value.

Work with Tyre News Media

Tell us what you need to achieve.

Share the audience you need to reach, the campaign timing and the objective. TNM can recommend the most appropriate available placement rather than forcing every brief into the same package.

Prices shown are starting rates. Bespoke, exclusive and larger campaigns may be quoted separately. All placements are subject to availability.

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