About us

About Image
About Image
About Image

The UK’s Digital‑First Tyre Industry Newsroom

Tyre News Media is an independent, subscription free B2B publication for the tyre sector.

We cover the developments that matter to people who manufacture, move, sell and manage tyres.

Our focus is simple. Sustainability, innovation and the market forces that shape real buying decisions. From product launches and OE wins to ESG strategies, regulation and fleet trends, we give the trade a clear view of what is happening and why it matters.

As an independent, digital only platform, we avoid print waste and measure everything. TyreNews.co.uk and our email briefings reach a growing audience of tyre manufacturers, wholesalers, retailers, fleets, recyclers and technology partners across the UK and beyond.

Founded: 2019 (London, UK)

Established |
2019

Advertising Opportunities

Why Tyre News Media?

Reach the people who shape the tyre industry, with a digital-first platform built around sustainability, innovation, and real buying decisions.

• 394,000+ users and 764,000+ sessions

(figures:12 months to date November 2025)


Context that converts: appear beside relevant reporting, not generic run-of-web.

Clear, viewable delivery: named partner options with high-impact placements and simple, guaranteed packages.

Mission Image

Run-of-site display packages

Tyre News Media gives you a targeted, digital only way to reach the tyre trade.

You get display campaigns with impression floors, sector sponsorships that put your brand at the heart of key topics and Partner Insight content that explains your products and ESG progress, all backed by transparent reporting and a carbon offset platform.

Essential

£450/month
Sitewide MPU across news and feature content.
Brand visibility across the site.

Minimum 30,000 impressions per month.

Ideal for brands that want always-on presence.
Get started

Growth

£650/month
You take visible positions that buyers actually see first.

Homepage leaderboard.

Sitewide MPU.

Minimum 45,000 impressions per month.
Ideal for launches and high impact campaigns.
Get started

Category Leader

£900/month
You become the named supplier for your space.

Category sponsor in your chosen area.

Homepage leaderboard

Sitewide MPU

Minimum 70,000 impressions per month

Ideal for brands that want to own a category and stay front of mind all year.
Get started
Package Includes.
News Category Sponsorship
1393 x 150 pixels
Home Page Leaderboard
1500 x 300 pixels
Run-of-site Leaderboard
1500 x 300 pixels
Home Page MPU Banner
330 x 630 pixels
Run-of-site MPU Banner
330 x 630 pixels
Targeting
Run of site
You take visible positions that buyers actually see first.
You become the named advertiser for your space.
Minimum booking term 3 months.
Floors are viewable and measured in Google Ad Manager.

Gold

£4200
£3360/per year
Prime advertising space across the TyreNews.co.uk website.
Get started

Silver

£3360
£2988/per year
Advanced features and reporting, better workflows and automation.
Get started

Bronze

£2400
£1920/per year
Our newsletter currently reaches  subscriber inboxes twice a week.
Get started
Package Includes.
Leaderboard+
Home Page | News Article Pages
1500 x 300 pixels
Leaderboard
News Article Pages
1500 x 300 pixels
MPU Banner
Home Page | News Article Pages
330 x 630 pixels
Media Partner Thumbnail Logo
Home Page | News Article Pages
Newsletter Banner
330 x 630 pixels
Advertising Support.
Click Report
Press Support.
Press Release Priority
Featured News

Add ons

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Display advertising

Use high impact display placements to keep your brand visible across TyreNews.co.uk

Format: MPU 330 x 630

Placement: rotates across news and feature pages

Standalone rate: from £480 per month

Delivery: minimum 20,000 impressions per month

£520 / month

Mockup

Thought leadership and Partner Insights

Use Partner Insights to tell deeper stories about your products, technology and ESG strategy.

Partner Insight article, written by you or drafted with our support

Editorial polish and layout to match our house style

Homepage feature (7 Days)

Placement within the most relevant categories, for example Sustainability, EV, Manufacturing or Fleet

£400 / per article

Mockup

Business directory

List your business in the Tyre News industry directory so buyers can find you when they are searching for suppliers.

Company name and logo

Custom profile page (with images, links and video)

Contact details and website link

Category and sector tags

£180 / year

Featured listing upgrades available on request.
Minimum booking term 3 months.
Floors are viewable and measured in Google Ad Manager.

Frequently asked questions

Who reads Tyre News Media?
Our audience is the professional tyre trade. That includes manufacturers, wholesalers, retailers, fleets, recyclers, technology providers, and service partners.

Most readers are managers or decision makers working in sales, marketing, operations, and fleet roles.
How much reach do you have?
Over the last 12 months we have welcomed more than 360,000 users and delivered over half a million sessions on TyreNews.co.uk, generating more than 2.3 million ad impressions across news and feature content.
What advertising packages do you offer?
We keep it simple with three core packages.

Essential gives you sitewide MPU visibility.

Growth combines a homepage leaderboard with a sitewide MPU.

Category Leader adds exclusive category sponsorship on top of homepage and sitewide banners.

Each package includes a minimum monthly impression floor so you know what you are buying.
How many impressions will my campaign deliver?
Our packages are built on guaranteed impression floors.

Essential delivers at least 30,000 impressions per month
Growth delivers at least 45,000 impressions per month
Category Leader delivers at least 70,000 impressions per month

If traffic is higher in a given month, you benefit from the extra impressions at no extra cost.
Can I buy individual placements instead of a package?
Yes. You can book individual homepage leaderboard or sitewide MPU placements on a monthly basis, subject to availability.

Most brands prefer the packages because they bundle placements and guarantee a minimum number of impressions.
What are sector or category sponsorships?
You can become the named sponsor for a specific editorial category or sector, such as Sustainability and Circular Economy, Fleet Tyre Business, or Tyre Manufacturing.

Sector sponsorship is included in the Category Leader package and can also be bought as a standalone option, subject to availability.
Are campaigns carbon balanced or “green” in any way?
TyreNews.co.uk is a digital only publication and we offset the CO2 footprint of running our platform.

We can also include carbon offset for your campaigns so your activity on Tyre News aligns with your wider sustainability goals.
How do I get started?
Email info@tyrenews.co.uk or use the contact form on this page.

Share your objectives, budget range, and preferred timings. We will come back with a recommended package and availability within two working days.

Still have questions?

Can’t find the answer you’re looking for? Please chat to our friendly team.
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