Partnerships & Advertising

Reach the tyre industry. Build lasting visibility.

Partner with an independent, digital-first publication serving tyre industry professionals across the UK, Europe and beyond.

Independent since 2018Specialist tyre industry journalism
Open accessNo subscription barrier for readers
Digital firstSearchable, shareable and discoverable
Industry focusedBuilt around the tyre sector
Start with the objective

What are you trying to achieve?

Tell us the business outcome you want. We will recommend the TNM channels and placements that make sense rather than asking you to build a campaign from a rate card.

01

Build year-round visibility

Maintain a consistent presence in front of the industry without running a continuous advertising campaign.

Directory • Official Sponsor • Display
02

Launch a product or service

Combine commercial content, digital visibility and distribution around a defined launch period.

Partner Insight • Display • Newsletter • LinkedIn
03

Recruit dealers or partners

Put a clear proposition in front of relevant tyre businesses and give interested companies an obvious route to respond.

Campaign • Directory • LinkedIn • Display
04

Promote an event

Build awareness ahead of an exhibition, conference or campaign and encourage registrations, visits or conversations.

Display • Newsletter • Social promotion
05

Lead a specialist conversation

Build a longer-term association with an industry subject that matters to your organisation and its customers.

Future Tyre Industry Hub partnerships
A modern media partner

Designed for how tyre-industry businesses communicate today.

Tyre News Media combines specialist journalism, searchable visibility and flexible commercial opportunities for businesses that want to stay visible, launch something new or lead an important industry conversation.

  • Independent, open-access industry journalism
  • Commercial opportunities built around business objectives
  • Digital-first visibility across editorial, search, newsletter and LinkedIn
Built for modern industry communicationClean, digital-first visibility for a specialist audience.
What are you trying to achieve?

Start with the objective, not the advertising format.

Every business has a different reason for reaching the tyre industry. TNM can recommend the most sensible route based on what you want to accomplish.

Build year-round visibility

Maintain a consistent presence in front of the industry without needing a continuous campaign.

Business Directory • Official Sponsor • Ongoing display

Launch a product or service

Combine visibility, useful commercial content and distribution around something new.

Partner Insight • Display • Newsletter • LinkedIn

Recruit dealers or partners

Reach the businesses you want to attract and give them a clear route to find out more.

Campaign activity • Directory • LinkedIn promotion

Lead a specialist conversation

Build a longer-term association with a subject that matters to your organisation and the industry.

Future Tyre Industry Hub partnerships
See the placements

See how your business can appear on TNM

See how TNM can give your campaign a clear, professional presence across editorial pages, display positions and specialist industry sections.

◢ tyre news / homepage
Top Leaderboard DisplayYour Brand. Front and centre.
Launch products • support campaigns • stay visible
Start campaign →
Premium slot

Top Leaderboard Display

High-impact horizontal visibility near the top of TNM's main news experience, ideal for campaigns that need immediate prominence.

Display campaign
◢ tyre news / article
ARTICLE
SIDEBAR
DISPLAY
Feature SponsorSupport this conversation.One investment. Visibility for the lifetime of the article.
Evergreen
Learn more →

Feature Sponsor + Article Display

Premium article association, with sponsor recognition and a separate sidebar display position available for larger campaigns.

Lifetime article presence
◢ tyre news / article page
Sidebar DisplayOwn the side rail.Consistent exposure beside active editorial reading.Enquire now →
300×600

Article Sidebar Display

A familiar display format, but presented here more like a premium campaign unit rather than an empty ad box.

Higher-impact display
◢ tyre news / future tyre industry hub
In partnership with your brandOwn a specialist sector shaping the future of the tyre industry.
Category partner
Specialist coverage with ongoing category partner recognition

Hub Category Partnership

Persistent association with one specialist sector, including category branding and recognition around relevant coverage.

Premium partnership
Future Tyre Industry Hub

Partner with the subjects shaping what comes next.

Hub partnerships create an ongoing association with specialist editorial coverage, rather than a short burst of advertising around a single campaign.

From £600 / month

Annual partnerships from £7,200. Availability is limited by sector.

Technology & Innovation
Manufacturing & Supply Chain
Sustainability & Circular Economy
Smart & Connected Tyres
EV & Future Mobility
Wholesale & Distribution
Campaigns & Advertising

Planning a specific campaign?

For launches, exhibitions, dealer recruitment, market entry and brand-awareness activity, TNM can combine individual products into a focused campaign around one objective.

Display Campaigns

Targeted digital visibility across TNM.

From £350 / month
Higher-impact Display

Stronger placements for higher-priority campaigns.

From £595 / month
Partner Insight

Clearly labelled commercial content for useful industry insight.

From £295
Bespoke Campaigns

For larger objectives, agencies and multi-channel activity.

POA
Working with TNM

Simple to buy. Clear to evaluate.

For larger campaigns, we agree the objective, activity, timetable and measures before work begins, then report what TNM actually delivered.

01Objective

We establish who you need to reach, what you want to achieve and the action you want people to take.

02Campaign plan

We recommend the right TNM channels and agree deliverables, dates, responsibilities and price.

03Delivery

TNM delivers the agreed commercial activity while keeping it clearly separated from independent editorial decisions.

04Reporting

We provide a straightforward account of delivery and the measurable performance available from the campaign.

Campaign reporting

Know what your investment delivered.

Reporting depends on the channels used, but our aim is simple: replace vague claims with useful evidence wherever reliable measurement is available.

We do not guarantee enquiries or sales that we cannot control. We do define the placements, production, schedule and reporting that TNM will deliver.
WebsiteRelevant page activity, article views and measurable link clicks.
NewsletterDelivered emails and measurable clicks from agreed activity.
LinkedInImpressions, engagement and clicks where available.
DeliveryConfirmation of placements, promotional activity and campaign dates.
Why Tyre News Media

Built for how industry professionals discover information now.

Digital first

Journalism remains searchable, shareable and discoverable after publication, continuing to work across search, newsletters, LinkedIn and related coverage.

Open access

Readers do not need a subscription to access TNM journalism, helping useful industry reporting travel freely between companies and professional networks.

Industry focused

TNM serves manufacturers, wholesalers, retailers, fleets, technology businesses, recyclers, retreaders, associations and specialist suppliers.

✓
Commercial relationships support TNM. They do not determine TNM's journalism.

Sponsorship and advertising provide visibility. Editorial coverage remains determined by relevance, evidence and reader value.

Planning your next campaign?

Make Tyre News Media part of your marketing plans.

Whether you need a permanent industry presence, a focused campaign or a long-term specialist partnership, tell us what you want to achieve.

All prices shown are starting rates and may vary for bespoke or larger campaigns. Placement previews are illustrative.

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