Nexen Tire creates new hubs in Romania, Mexico and Saudi Arabia to localise sales and distribution.
Kuwait moves waste tyres from dumps to Salmi plants, positioning tyre recycling as a growth industry.
Nexen Tire Frankfurt tram brings the brand’s purple livery to city lines.
Envoy Tyres makes its first CITEXPO appearance in Shanghai, unveiling new passenger, SUV and van lines alongside Davanti.
Radar Tyres’ RED dealer programme launches in the UK, Europe and US with tiered rewards, marketing support and customer protections.
World Ploughing Championship 2025 goes to Prague on 5–6 Sept, with Mitas as General Partner.
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Crystal Palace FC has agreed a multi-year partnership with Tomket Tyres, giving the Czech tyre manufacturer branding, digital and hospitality rights at Selhurst Park.
JK Tyre & Industries is leaning on its Mexico subsidiary JK Tornel to grow North America sales.
Davanti Tyres renews its long-term Everton partnership, extending a commercial deal first signed in 2017.
China’s Ministry of Commerce issued Preliminary Ruling No. 39 (2025) on 12 August. Importers of halogenated butyl rubber from Canada and Japan must pay provisional deposits from 14 August 2025.
US tariffs on Indian tyres rise to 50% from 27 August 2025, stacking a new 25% duty on top of July’s 25% reciprocal rate.
The August 2025 Briefing compiles all our August coverage in a single page, updated live as stories land.