Linglong Tire has surpassed a significant threshold in brand valuation, reaching RMB 110.216 billion (approx. £11.4 billion) at the 2025 World Brand Summit in Beijing. The company now ranks 109th on the "China’s 500 Most Valuable Brands" list released by the World Brand Lab, marking the first time it has crossed the RMB 100 billion milestone.
Linglong attributes its rising brand value to continued investment in technology, product development, digital brand marketing, and sustainability initiatives. These efforts have contributed to year-on-year growth of RMB 12.079 billion in brand value, up from RMB 98.137 billion in 2024.
The company emphasises the role of ESG (environmental, social, and governance) performance in its branding strategy, positioning itself as a forward-looking player in both domestic and global tyre markets.
Linglong has featured in the World Brand Lab's rankings for more than 20 years, reflecting a consistent and resilient brand presence. Its latest ranking of 109th is a one-place improvement over 2024 and comes amid growing international recognition of Chinese brands. Over 100 Chinese companies now report brand values exceeding RMB 100 billion.
As one of China’s top five tyre manufacturers and a globally recognised name in the sector, Linglong’s latest valuation underscores its ambition to expand brand influence and pursue high-quality growth. The company sees this achievement as a pivotal moment in strengthening its international competitiveness.
Tagged with: Linglong Tire, tyre brand value, 2025 World Brand Summit, Chinese tyre manufacturers, brand valuation, ESG, sustainability, global tyre market
Disclaimer: This content may include forward-looking statements. Views expressed are not verified or endorsed by Tyre News Media.
About Tyre News Media:
Tyre News Media is an independent, digital-first news platform for the tyre industry, connecting brands with a focused trade audience across the UK, Europe and international tyre markets.
Our coverage spans sustainability, innovation, regulation, product launches, OE wins, ESG strategies, fleet trends and wider market developments, giving the trade a clear view of what is happening and why it matters.
Subscription-free, paperless and easy to access, Tyre News Media is built for how the industry reads, shares and engages with news today. This open-access approach helps us reach one of the largest online tyre trade readerships in the sector.
For advertisers, Tyre News Media offers a direct route to manufacturers, wholesalers, retailers, fleet operators, recycling businesses, service providers and decision-makers across the industry.
Advertising options include display campaigns, sponsored content, newsletter promotion and tailored campaign packages. Campaigns can be tracked and reported, helping marketing teams measure performance and understand the value of their spend.
To discuss advertising opportunities with Tyre News Media, contact us today >
.png)
.png)
.png)
.png)
.png)
