Partner Insights

TyreSafe launches redesigned website with enhanced public and partner access

Published:
June 20, 2025
Author:
James Lockwood
TyreSafe refreshes digital platform with dedicated road safety tools.

TyreSafe's new website improves UX and adds a dedicated road safety section.

TyreSafe has launched a completely redesigned website aimed at improving accessibility for both the public and key industry stakeholders. The platform introduces a clearer structure, updated navigation, and expanded resources, with a specific focus on road safety communication.

User experience and road safety focus

The updated TyreSafe website places greater emphasis on intuitive navigation and ease of access to critical tyre safety information. Whether for drivers looking for tyre checks or partners seeking campaign materials, the new layout is designed to reduce friction in locating relevant content.

A major addition is a new section tailored to the road safety community. This area features core statistics supporting TyreSafe's case for action, current campaign updates, and a comprehensive library of downloadable resources. This aims to streamline collaboration and enhance public safety messaging.

The relaunch aligns with TyreSafe's ongoing efforts to promote tyre safety awareness and provide tools for effective outreach among public bodies, safety groups, and commercial partners.

Visit: https://www.tyresafe.org/

As digital engagement becomes critical to road safety advocacy, platforms like TyreSafe's serve as key hubs for awareness and information sharing. For the tyre sector, enhanced access to verified data and resources supports broader industry goals of reducing accidents linked to tyre neglect.

Tagged with: tyre safety, road safety campaigns, public awareness, UX design, digital platforms, tyre safety resources

Disclaimer: This content may include forward-looking statements. Views expressed are not verified or endorsed by Tyre News Media.

About Tyre News Media:

Tyre News Media is an independent, digital-first news platform for the tyre industry, connecting brands with a focused trade audience across the UK, Europe and international tyre markets.

Our coverage spans sustainability, innovation, regulation, product launches, OE wins, ESG strategies, fleet trends and wider market developments, giving the trade a clear view of what is happening and why it matters.

Subscription-free, paperless and easy to access, Tyre News Media is built for how the industry reads, shares and engages with news today. This open-access approach helps us reach one of the largest online tyre trade readerships in the sector.

For advertisers, Tyre News Media offers a direct route to manufacturers, wholesalers, retailers, fleet operators, recycling businesses, service providers and decision-makers across the industry.

Advertising options include display campaigns, sponsored content, newsletter promotion and tailored campaign packages. Campaigns can be tracked and reported, helping marketing teams measure performance and understand the value of their spend.

To discuss advertising opportunities with Tyre News Media, contact us today >

Untitled UI logotextLogo
© 2026 Tyre News Media. All rights reserved.