WeDo Tyres has taken a significant step in its growth strategy with the launch of a bespoke company website, marking a departure from industry-standard platforms in favour of a tailored solution that better reflects the firm’s service offering and core values.
For the past four years, the company has relied on generic industry websites which, whilst functional, did not adequately represent WeDo Tyres; specialised focus on roadside assistance for motorists in distress.
The business centres on providing professional roadside assistance, with all vehicles equipped to Chapter 8 standards featuring chevron markings and emergency lighting. The companys technicians are REACT-trained, ensuring both their own safety and that of customers during roadside interventions.
WeDo Tyres works with major organisations including the RAC, the AA, Allianz, ITDN and Tyrenet, as well as fleet providers, and takes pride in the professional standard of service delivered to these partners.
The company has positioned itself against what it describes as unscrupulous marketing organisations that subcontract roadside tyre replacements through third parties. According to WeDo Tyres, these operators lack quality standards and capitalise on drivers distress by charging inflated prices often double the reasonable cost until negative customer reviews ultimately lead to their collapse.
In contrast, WeDo Tyres operates a direct service model without subcontracting. Customers receive notification of the attending technicians name, estimated arrival time, and a live tracking link. Pricing is structured around a straightforward formula: the cost of the tyre plus a transparent call-out fee.
We don’t subcontract, we notify our customers of the name of the technician coming to them, how long they will be, and provide a link to track them a company spokesperson explained. What we do is charge an honest and transparent price the cost of the tyre and a call-out fee.
The new website, available at wedotyres.com, was developed with the assistance of the company’s design and development team, with project coordination by Jane Taylor.
The launch represents WeDo Tyres commitment to establishing a distinct market identity based on transparency, professional standards, and customer service, as it continues to expand its presence in the roadside assistance sector.
Tagged with: roadside tyre fitting, mobile tyre fitting, transparent pricing, call-out fee, REACT training, Chapter 8 compliance, live tracking, UK motorists, RAC partnership, AA partnership
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