JLR has announced it will become the first car manufacturer to equip its vehicles with tyres made from over 70% renewable and recycled materials, starting with select Range Rover models later this year. Developed in partnership with Pirelli, the new P Zero tyres use a combination of natural and repurposed materials designed to deliver high performance with a lower environmental impact.
The new-generation P Zero tyres will be introduced as standard fitment on new Range Rover models where a 22-inch wheel option is specified. The move is part of JLR’s wider sustainability efforts and will be extended across additional vehicle lines in the future.
Materials in the tyre include:
▪ Silica derived from rice husks, an agricultural by-product to enhance wet grip
▪ Recycled steel for improved strength and handling
▪ Recovered carbon black from end-of-life tyres
▪ Plant-based resins sourced from waste oils and organic by-products
▪ FSC™-certified natural rubber
Each component replaces a conventional fossil-based or virgin equivalent, supporting lower emissions and a more circular resource model across tyre production.
All renewable and recycled content used in the new tyres is independently verified, with FSC™ certification applied to the natural rubber. This ensures responsible sourcing practices and supports greater traceability across the supply chain.
The development builds on JLR and Pirelli’s 2023 announcement to adopt FSC™-certified rubber across their tyre range. Both companies aim to achieve 100% use of renewable or recycled materials in their tyres over time.
Delivering high-performance tyres that meet luxury vehicle standards using alternative materials presents technical challenges. JLR’s Sustainable Industrial Operations Director, Reuben Chorley, highlighted that close collaboration between procurement and engineering teams at both firms was key to achieving the result.
JLR says the project demonstrates its ability to scale sustainable innovations without compromising driving dynamics or safety, a crucial balance in the premium vehicle segment.
This development signals growing OEM interest in circular materials, particularly in high-spec tyre segments where performance cannot be sacrificed. The use of FSC™-certified rubber, rice husk silica, and recycled carbon black illustrates how legacy suppliers like Pirelli are evolving alongside manufacturer goals.
Tagged with: JLR, Pirelli, sustainable tyres, recycled materials, Range Rover, OEM tyres, EV tyres, circular economy, FSC certified rubber, rice husk silica
Disclaimer: This content may include forward-looking statements. Views expressed are not verified or endorsed by Tyre News Media.
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