Innovation & Technology

Automechanika Birmingham 2025 sees strong visitor interest in BM Catalysts

Published:
Jun 10, 2025 6:09 PM
Author:
Luke Redfern
QR-linked parts info and Garage Pro platform stand out at BM Catalysts stand. | Image: BM Catalysts

BM Catalysts used its appearance at Automechanika Birmingham 2025 to connect with automotive professionals and highlight its growing suite of digital product access tools and garage loyalty platforms. The three-day event attracted thousands of visitors to the supplier’s interactive stand, with live demos, new product access methods, and garage-facing services all on display.

Digital-first product access via QR codes

A key feature of BM Catalysts’ presence was its introduction of product-specific QR codes, enabling quick access to detailed technical data, fitting kits, and warranty information via its website. This system was designed to streamline the customer experience and make product research faster and more reliable for aftermarket users.

Loyalty and support platforms drive workshop engagement

Also on show were the Garage Pro and Rewards Pro platforms, designed to support workshop efficiency and incentivise loyalty. Visitors were shown how these tools could benefit day-to-day garage operations, with interest reportedly high among independent professionals seeking added value from suppliers.

Live experiences and interactive features

The stand featured a mix of interactive entertainment and technical engagement, with high visitor participation in the “Spin the Wheel” prize feature and live magic performances from entertainer Brad Monks. These helped drive strong footfall and engagement throughout the event.

BM Catalysts’ Sales and Marketing teams worked together to deliver what the company described as one of its most successful trade show appearances to date. According to Commercial Director Mark Blinston, the positive visitor response reflected “the value we bring to the industry.”


Linked: Emissions control in focus as BM Catalysts returns to Automechanika 2025

Tagged with: BM Catalysts, Automechanika Birmingham 2025, garage loyalty platforms, aftermarket digital tools, QR code product info, Garage Pro, Rewards Pro, emissions control parts, UK aftermarket suppliers


Disclaimer: This content may include forward-looking statements. Views expressed are not verified or endorsed by Tyre News Media.

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