Sustainability & Circular Economy

Sustainability & Circular Economy
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BKT Doubles Down on Spanish Football with LALIGA and RFEF Deals

Off-highway tyre specialist BKT renews LALIGA deal to 2028 and sponsors Spanish referees as part of a global brand strategy.

Sustainability & Circular Economy
August 1, 2025

GT Radial ClimateActive Sets New All-Season Safety Benchmark

GT Radial’s ClimateActive offers A-rated wet grip, lower rolling resistance and 3PMSF winter approval, boosting safety and efficiency.

Sustainability & Circular Economy
July 31, 2025

Tata Motors Agrees €3.8 Billion Iveco Takeover, Creating Global CV Giant

Tata Motors will pay €3.8 bn for Iveco, forming a 540k-unit, €22 bn-revenue truck maker—reshaping supply chains across Europe and India.

Sustainability & Circular Economy
July 31, 2025

Yokohama TWS Names Joachim Hörr MD for DACH Region

Joachim Hörr becomes MD for Yokohama TWS in DACH on 1 Aug 2025, succeeding veteran Rolf Christmann—signalling fresh regional strategy.

Sustainability & Circular Economy
July 31, 2025

TRAC Unveils Agenda for 2025 Rubber Recycling Symposium in Calgary

TRAC releases full programme for its 2025 Rubber Recycling Symposium, outlining key sessions on chemistry, circularity and policy.

Sustainability & Circular Economy
July 31, 2025

CAM Elevates TiDaeX Connectivity With Fitter-Force Platform

CAM’s TiDaeX‑ready Fitter‑Force lets dealers accept breakdown jobs in real time, following June’s network integrations and slashing admin.

Sustainability & Circular Economy
July 30, 2025
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Featured Stories

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Self-Driving Trucks Put China’s Freight Sector in a New Lane

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Europe’s Synthetic Rubber Forecasts Point to Steady Tyre Demand

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Longxing Starts Sustainable Carbon Black Supply to Europe

July 27, 2026
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Galaxy Enters UTV and ATV Tyre Market with Two New Ranges

July 28, 2026
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UK Online Tyre Market Moves Into the Mainstream

July 24, 2026
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