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Prometeon renews its tie-up with Dakar truck champion Martin Macík Jr. to 2028 and will enter the 2026 rally with MM Technology.
GRI teams with Germany’s Grasdorf and previews a steel-belted agricultural range to expand its European footprint.
Linglong Tire has announced a global partnership with the Chicago Bulls, aiming to connect brand and basketball fans worldwide.
Pyrum and SUAS form SUAS reTIRE to build a Czech tyre pyrolysis plant, targeting 22,000t ELT capacity and start-up in 2027.
Digital tyre management, alignment tools and connected fleet platforms share the spotlight as April event sharpens net-zero focus
Nokian Tyres ends Finland talks with 35 permanent job cuts and up to 650 temporary layoffs to support performance goals.
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