JK Tyre & Industries is leaning on its Mexico subsidiary JK Tornel to grow North America sales. The tyre maker is intensifying exports to the USA from Tornel’s passenger and commercial vehicle plants in Hidalgo and Tultitlán. Around 7–8% of Tornel shipments already go to North America, and rising US duties on Indian imports add urgency to the plan.
JK Tornel gives JK Tyre proximity to the US market and access to USMCA preferences for qualifying goods. That can significantly reduce duty exposure versus shipping from India, provided rules of origin are met.
US tariffs on Indian imports are set to reach a combined 50% from 27 August 2025, which will weigh on India-origin tyres. Mexico-origin tyres that meet USMCA criteria are not subject to these India-specific surcharges, making Tornel an important hedge.
For US distributors, a larger flow of Mexico-made JK tyres could support steadier lead times and pricing as trade rules tighten. For JK’s channel partners, the company’s recent funding and product moves signal capacity and mix upgrades alongside the export push, including sustainability-labelled passenger tyres.
JK Tornel operates tyre manufacturing in Hidalgo and Tultitlán, supplying passenger and commercial vehicle segments. The Mexico business is positioned as a growth lever in JK Tyre’s international strategy, with North America a rising share of shipments.
Watch for JK Tyre’s next quarterly update to see how much share of Tornel output is redirected to the USA as new US tariffs on India take effect from 27 August 2025.
Disclaimer: This content may include forward-looking statements. Views expressed are not verified or endorsed by Tyre News Media.
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