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A practical guide to tyre, wheel, retreading, agricultural and OTR exhibitors at Tire Cologne 2026.
Primex (ПРИМЕКС ЕООД) in Bulgaria is redefining tyre fitting through a structured, transparent service model developed by Primex and recognised by Sailun Tyre Europe as an example of how customer experience can add value to modern tyre retail.
Continental says digital tyre monitoring can help EU fleets reduce downtime, fuel waste and safety risk.
Heuver marks 60 years since Mans Heuver founded the Dutch tyre business in Den Ham.
Bridgestone and Penske say tyre, fuel and routing measures can cut fleet CO₂ under real-world conditions.
Ascenso and BA Bush launch a UK app giving off-road users faster access to tyre pressure and load data.
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