The 15th China (Guangrao) International Rubber Tire & Auto Accessory Exhibition will take place from 15 to 17 May 2025 at the Guangrao International Expo Center in Shandong Province. With over 800 exhibitors and an expected 60,000 trade visitors, the event continues to position itself as one of the most significant dates in the global tyre industry calendar.
Now certified by UFI – the Global Association of the Exhibition Industry – Guangrao remains the only tyre-focused event in China with such recognition. The show’s 55,000-square-metre venue will host a broad range of product categories, including:
▪ Passenger and commercial tyres
▪ Rubber processing machinery
▪ Smart manufacturing systems
▪ Rubber raw materials and compounds
▪ Wheels, auto parts, and maintenance equipment
The event caters to manufacturers, OEM suppliers, fleet operators, and distributors across the tyre, rubber, and automotive sectors, offering a critical networking and procurement opportunity in the world's largest tyre production market.
The 2025 edition is expected to see an uptick in engagement from both domestic and international buyers, aided by a 20% increase in expected attendance over the last edition. Technical exchange forums and product demonstrations will run alongside the main trade show, providing insights into the sector’s growing focus on intelligent equipment, automation in production, and next-generation compound development.
The exhibition’s tyre museum and conference programme also signal the organisers’ aim to balance industrial progress with cultural and educational value.
As global tyre manufacturers face mounting pressure to deliver sustainable solutions, events like Guangrao 2025 serve as a mirror to the sector’s transition. The focus on automation, material sourcing, and smart equipment highlights the industry's response to rising demand for more efficient, sensor-enabled, and environmentally responsible products – especially within China’s booming EV market and commercial vehicle sector.
Tagged with: Guangrao Tyre Exhibition, China tyre market, tyre manufacturing, smart tyre technology, EV tyres, rubber machinery, sustainable tyres, auto accessories, tyre trade fair
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