Advertising and Sponsorship Opportunities with Tyre News Media in 2026

Tyre News Media is the tyre industry’s digital first newsroom. Our reporting focuses on sustainability, technology and the market changes that affect manufacturers, wholesalers, retailers, fleets and service providers.

In the last 12 months TyreNews.co.uk has welcomed more than 360,000 users.

With planning under way for 2026, we are opening our main advertising and sponsorship options to new and returning partners.

Sustainability and measurement

Tyre News Media is a digital only platform. There is no print run and no distribution waste. We measure all campaigns through Google Ad Manager and can share regular reports with impressions, click through rates and top performing placements.

We also measure and offset the CO2 footprint of running TyreNews.co.uk. Campaign level carbon offset can be added on request so that your media activity on the site supports your wider sustainability goals.

Run of site display packages

Our core packages give you clear reach and simple pricing, with guaranteed monthly impression floors measured in Google Ad Manager.

The minimum booking term is three months.

Essential – £450 per month
Always on visibility across news and feature content.

  • Sitewide MPU across TyreNews.co.uk
  • Minimum 30,000 impressions per month
  • Ideal for brands that want steady, always on presence

Growth – £650 per month
High impact positions that buyers see first.

  • Homepage leaderboard
  • Sitewide MPU
  • Minimum 45,000 impressions per month
  • Ideal for product launches and high visibility campaigns

Category Leader – £900 per month
You become the named supplier in your chosen space.

  • Category sponsor in your chosen area
  • Homepage leaderboard
  • Sitewide MPU
  • Minimum 70,000 impressions per month
  • Ideal for brands that want to own a topic all year

If site traffic and viewability are higher in a given month, partners benefit from the extra impressions at no extra cost.

Sector sponsorships

For brands that want deeper ownership within the tyre trade, we offer named partner status across our key Categories and Sectors.

Examples include:

  • Sustainability and Circular Economy
  • EV and Future Mobility
  • Fleets and Operators
  • Tyre Manufacturing and Supply Chain
  • Tyre Recovery and Recycling
  • Tyre Retail and Tyre Wholesale

Sector sponsorship is built into the Category Leader package and can also be bought on a standalone basis, subject to availability.

Thought leadership and Partner Insights

Some stories need more than a banner.

Our Partner Insights format gives you space to explain new products, technology and ESG progress in a sponsored article that sits inside our news feed.

Partner Insight activity typically includes:

  • Sponsored feature article or Q&A, written by you or drafted with our support
  • Editorial polish to match the Tyre News Media style
  • Homepage promotion at launch
  • Placement in the most relevant category
  • Inclusion in at least one edition of our email briefing

Single articles and bundles are available, and can be added to any display package.

Tyre industry business directory

The Tyre News industry directory is a digital buyers guide that helps trade customers find suppliers by category and sector.

  • Standard listings start at £180 per year and include your logo, description, contact details and website link
  • Featured listings gain priority placement and extra promotion in directory campaigns
  • Category sponsorship options are available for brands that want to stand out in a specific area

Booking and availability

Inventory is limited. Category and sector sponsorships are offered on a first come basis, with options to secure longer terms and lock in rates.

To discuss 2026 activity, contact the team at info@tyrenews.co.uk or use the contact form.

Want something more bespoke? Share your objectives, budget range and preferred timings and we will come back with a recommended package and availability.

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