ZC Rubber to Showcase Multi-Segment Tyre Line-Up at Autopromotec 2025

ZC Rubber to debut A-rated wet grip tyres across passenger and commercial segments under WESTLAKE and GOODRIDE brands

Zhongce Rubber (ZC Rubber) will present a new range of EU-market tyres at Autopromotec 2025, covering passenger, all-season, winter, and commercial applications.

As one of the world’s top tyre manufacturers, Zhongce Rubber Group Co., Ltd. (ZC Rubber) is preparing to launch several new products under its WESTLAKE and GOODRIDE brands at Autopromotec 2025 in Bologna, Italy. The company’s latest offerings span a wide range of vehicle segments and have been engineered to meet evolving European safety, performance, and regulatory expectations.

ZC Rubber’s announcement places a strong emphasis on wet grip performance, with several models achieving A or B ratings on the EU Tyre Label — a key priority in the European market.

Expanding Passenger and All-Season Offerings

Two new passenger tyre models headline the WESTLAKE and GOODRIDE launches:

• WESTLAKE ZuperFlex Z-137: A high-performance passenger tyre with A-rated wet grip, engineered for improved handling and braking in wet conditions.
• GOODRIDE RideMax G-147: Also achieving an A rating for wet grip, this model is targeted at drivers seeking enhanced control and safety during rain-prone conditions.

All-season options include:

• WESTLAKE Zuper 4S Z-411: Designed for year-round versatility with a B-rated wet grip, suited to variable weather conditions in European climates.
• GOODRIDE All Season Elite G-402: Also rated B for wet grip, this tyre is tailored for consistent driving performance throughout the seasons.

Targeted Winter and Regional Solutions

Addressing colder regions, ZC Rubber will showcase the:

• GOODRIDE ZuperSnow Z-508: A new directional winter tyre built for snow and ice performance, particularly suited to markets like Central Europe and Northern Germany.

Commercial Tyre Portfolio for Fleets

For fleet operators, ZC Rubber is unveiling the next generation of WESTLAKE commercial truck tyres, including:

• WSL2, WDL2, WSA2, and WAM2: These Gen II models focus on extended durability, improved safety, and operational efficiency in long-haul and regional transport applications.

Under the GOODRIDE brand, the company will also highlight a new flagship commercial tyre range tailored for the European transport sector, designed to deliver premium performance with a focus on cost efficiency.

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ZC Rubber’s line-up at Autopromotec reflects key trends shaping the European tyre market: stronger wet grip performance, broader all-season coverage, and a focus on commercial transport needs. As regulatory pressures around tyre labelling increase and fleet operators prioritise lifecycle value, tyre makers are responding with differentiated offerings that combine performance with compliance. The inclusion of winter and directional tread designs also demonstrates increased regional segmentation — a sign of rising maturity in product localisation strategy.

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