Tyres take centre stage at EQUIP AUTO Paris 2025

Published:
October 14, 2025
Author:
Tom Wilkins
EQUIP AUTO’s 50th Anniversary Expands Tyre Footprint Across Five Halls.

EQUIP AUTO marks its 50th anniversary at Paris Expo Porte de Versailles from 14–18 October 2025, promising a stronger tyre presence and a dedicated Tyre & Innovation Village in Pavilion 3. Organisers expect around 1,400 exhibitors across five halls, with tyres positioned as a flagship theme for the aftermarket.

For UK readers, the timing and focus create a practical stop before winter fitments.

A larger stage for tyres

The show’s official programme confirms the Tyre & Innovation Village as a headline attraction, designed “as a place for discovery and exchange” that highlights the role of tyres in tomorrow’s aftermarket. It sits in Pavilion 3 and promises an “unprecedented educational experience” focused on connected, service-ready products.

Smart tech, RFID and EV workshop realities

At the heart of the village, the Syndicat du Pneu curates demonstrations on smart tyre capabilities and RFID-enabled traceability—presented as technologies already in market, not just pilots. Organisers say the exhibit will show, step by step, how RFID transforms tyre management from identification to data capture.

What is new for tyres

The Tyre and Innovation Village focuses on smart tyre tech, RFID use cases, and the shift in workshop traffic as EV adoption grows. The organisers built this space with the Syndicat du Pneu and industry partners, and they position it as a practical showcase for products already on the market.

Who is exhibiting from the tyre world

Below is a curated list of tyre-related exhibitors confirmed on the show’s official site. Links go to company pages. The show website continues to update its roster, so check the Tyre and Innovation Village page for the latest placements.

Manufacturers and brands

Retail and service networks

Distributors and wholesalers

Tyre repair, accessories and equipment

Digital, recycling and trade bodies

Why it matters to UK buyers

For UK trade readers, the Paris timing is useful. The show lands just before the winter season, with EV tyre wear, logistics, RFID traceability, and circular economy themes running through the programme. Buyers can benchmark pan-European pricing and delivery options in one visit, meet French retail groups, and look at repair and TPMS tooling from US and EU suppliers.

Plan your visit

Tagged with: EQUIP AUTO Paris, Tyre & Innovation Village, RFID tyres, smart tyres, EV workshop traffic, tyre traceability, TPMS tools, tyre labelling, European wholesalers, winter tyres

Editorial Standards & Disclaimer
Tyre News Media is an independent industry publication. Our reporting is based on information available at the time of publication, including company announcements, regulatory filings, official data, research and other sources considered reliable.

Articles may include independent analysis and editorial interpretation. Where appropriate, company statements and third-party claims are attributed to their source. Analysis, estimates and forward-looking observations should not be read as statements of established fact.

Tyre News Media takes reasonable steps to ensure accuracy but welcomes corrections, clarifications and responses from organisations or individuals covered in our reporting. If you believe information is inaccurate or requires clarification, please contact info@tyrenews.co.uk. Material errors will be corrected as appropriate.

Commercial relationships, advertising and sponsorship do not determine Tyre News Media's editorial coverage or conclusions.

Let's Shape the Future of the Tyre Industry Together

Whether you're launching a product, sharing innovation, supporting sustainability initiatives or looking to engage with the global tyre industry.
Supporting the Future of the Tyre Industry
Join the organisations supporting the daily conversations shaping the future of the tyre industry.
Become an Official Sponsor
Untitled UI logotextLogo
© 2026 Tyre News Media. All rights reserved.