EQUIP AUTO marks its 50th anniversary at Paris Expo Porte de Versailles from 14–18 October 2025, promising a stronger tyre presence and a dedicated Tyre & Innovation Village in Pavilion 3. Organisers expect around 1,400 exhibitors across five halls, with tyres positioned as a flagship theme for the aftermarket.
For UK readers, the timing and focus create a practical stop before winter fitments.
The show’s official programme confirms the Tyre & Innovation Village as a headline attraction, designed “as a place for discovery and exchange” that highlights the role of tyres in tomorrow’s aftermarket. It sits in Pavilion 3 and promises an “unprecedented educational experience” focused on connected, service-ready products.
At the heart of the village, the Syndicat du Pneu curates demonstrations on smart tyre capabilities and RFID-enabled traceability—presented as technologies already in market, not just pilots. Organisers say the exhibit will show, step by step, how RFID transforms tyre management from identification to data capture.
The Tyre and Innovation Village focuses on smart tyre tech, RFID use cases, and the shift in workshop traffic as EV adoption grows. The organisers built this space with the Syndicat du Pneu and industry partners, and they position it as a practical showcase for products already on the market.
Below is a curated list of tyre-related exhibitors confirmed on the show’s official site. Links go to company pages. The show website continues to update its roster, so check the Tyre and Innovation Village page for the latest placements.
For UK trade readers, the Paris timing is useful. The show lands just before the winter season, with EV tyre wear, logistics, RFID traceability, and circular economy themes running through the programme. Buyers can benchmark pan-European pricing and delivery options in one visit, meet French retail groups, and look at repair and TPMS tooling from US and EU suppliers.
Tagged with: EQUIP AUTO Paris, Tyre & Innovation Village, RFID tyres, smart tyres, EV workshop traffic, tyre traceability, TPMS tools, tyre labelling, European wholesalers, winter tyres
Disclaimer: This content may include forward-looking statements. Views expressed are not verified or endorsed by Tyre News Media.
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