Trelleborg Renews Partnership with Iconic Giro d'Italia Cycling Race for 2023

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Trelleborg
Published on
April 13, 2023

Trelleborg Wheel Systems, has announced its renewed partnership with Italy’s most prestigious cycling race, the Giro d’Italia 2023. The event, which has been held for over 100 years, draws in cycling enthusiasts and spectators from across the globe.

The announcement was made by Roberta D'Agnano, EMEA Marketing Director at Trelleborg Wheel Systems, who expressed the company's excitement about partnering with such an iconic and prestigious event once again. She also highlighted the alignment of values between Trelleborg and the Giro d'Italia, stating that "endurance, excellence, innovation, and team spirit proved to be the perfect fit".

The Giro d'Italia is one of the most highly anticipated sporting events of the year, with riders taking on the challenge of traversing the entire length of Italy, from the plains up through its rough, mountainous terrain. This year's race starts on May 6th on the Adriatic Sea’s Costa dei Trabocchi and features a total of 21 stages, with riders coming into the final stretch on May 28th in Rome.

As an official partner, Trelleborg will be stationed at each start village along the 3500 kilometer route across Italy. Visitors of all ages can expect to win prizes in interactive challenges, view Trelleborg tire solutions up close, and meet cycling enthusiasts as racers set off on each leg of their journey.

Trelleborg's participation in the event is a fantastic opportunity to showcase the company's expertise and commitment to sustainability. Their presence at the Giro d'Italia is a testament to their tireless dedication to innovation and quality, and their commitment to providing exceptional products and services to their customers.

To find out where Trelleborg stands will be set up and see each of the stages of the Giro d’Italia, head to www.trelleborg.com/en/wheels/media-and-events/agricultural-and-forestry-tires/giro-di-italia-2023.

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