GRI CEO Dr. Mahesha Ranasoma Shares Insights on Sustainability

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Published on
October 25, 2023

GRI, showcased its commitment to environmentally conscious solutions at the recent "Sustainability in Tyires" conference held in Shanghai, China. The conference, organised by Smithers, a renowned entity with over 95 years of expertise in tyre testing, materials, and technology, served as a vital platform for industry professionals and stakeholders from the Asia-Pacific region to discuss the latest advancements in sustainability within the tyre industry.

Dr. Mahesha Ranasoma, CEO of GRI, took the stage as a distinguished speaker, delivering a compelling presentation titled "The Green Revolution of the tyre Industry: A Deep Dive into ESG Integration."

His talk drew the attention of industry leaders and highlighted GRI's pivotal role in developing sustainable specialty tyres and green practices.

GRI has been at the forefront of the green revolution in the tyre industry, as evidenced by its introduction of sustainable agriculture and forklift tyres. These innovative products incorporate a high degree of sustainable materials, reflecting GRI's dedication to sustainability and innovation. The GREEN XLR EARTH series of sustainable radial agriculture tyres and the ULTIMATE GREEN XT sustainable forklift tyres were the centrepieces of Dr. Ranasoma's presentation, showcasing GRI's commitment to positively impacting the planet.

Furthermore, Dr. Ranasoma spoke about the GREEN X CIRCLE initiative, a groundbreaking project that integrates social leadership by fostering local and global collaborations with farming communities. This initiative is a testament to GRI's dedication to nurturing sustainability champions throughout the value chain, ensuring that the company's vision for a greener planet is shared and supported by all stakeholders involved.

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