GB Tyres recently welcomed Eddie Fogarty as their new National Key Account Manager. Eddie is now part of the PCR team and will collaborate with colleagues and the senior management to enhance and expand their presence in the passenger car market.
Aside from contributing to the growth of PCR sales through key account development, Eddie will also spearhead the implementation of the Kenda tyre dealer program. This program is of utmost importance as GB Tyres was recently appointed as the exclusive distributor of Kenda PCR products in the UK. The team has been formulating plans and searching for the right individual to lead the strategic rollout and development of this brand in the long term.
