TyreSafe is proud to announce its support for the National Police Chiefs’ Council (NPCC) Roads Policing Operation, which runs from 1st to 31st July 2024. This vital initiative aims to address the peak in collisions and Killed or Seriously Injured (KSI) incidents associated with the “fatal four” factors: speeding, drink and drug driving, not wearing seat belts, and distracted driving. The operation also targets heavy goods vehicles (HGVs), motorcyclists, and cyclists.
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Historically, July sees a significant rise in collisions and KSIs involving these groups. TyreSafe believes that tyre safety should be considered the “fatal fifth” factor, as KSIs related to tyres are on par with incidents caused by mobile phone use.
Stuart Lovatt, Chair of TyreSafe, stated: “Tyres are the only part of a vehicle that makes contact with the road, and their condition is crucial for safe driving. Ensuring tyres are properly maintained and inflated can significantly reduce the risk of incidents. By supporting the NPCC’s Roads Policing Operation, we aim to highlight the critical role tyre safety plays in preventing collisions and saving lives.”
The NPCC’s Roads Policing Operation will include increased enforcement and awareness campaigns targeting all road users. The focus areas include:
TyreSafe’s involvement will include providing educational materials on tyre maintenance, proper inflation, and the signs of tyre wear and damage. By equipping road users with this knowledge, TyreSafe aims to reduce the number of tyre-related KSIs.
TyreSafe’s commitment to promoting tyre safety aligns perfectly with the NPCC’s goals, and together, they aim to make a tangible impact on road safety during this critical month.
For more information on tyre safety and to access resources provided by TyreSafe, please visit www.tyresafe.org.