In the Winter 2024 edition of the NFDA Dealer Attitude Survey, Sue Robinson, the Chief Executive of the National Franchised Dealers Association (NFDA), reveals vital insights into the dynamics between franchised dealers and manufacturers.
Conducted over five weeks starting in late January 2024, the survey collected opinions from 2,321 participants across 32 franchised networks, achieving a 63% response rate. T
his comprehensive overview explores the challenges, trends, and opportunities within the dealer business landscape, including aspects like profit levels, car margins, and the quality of relationships between dealers and manufacturers. To learn more about how these findings impact the automotive industry, read the full article.
