Bridgestone Unveils Turanza All Season 6 ENLITEN with DriveGuard Run-Flat Technology

Innovative tyre promises enhanced safety and performance across all conditions

Bridgestone, a global leader in premium tyres and sustainable mobility solutions, has announced the launch of its latest innovation: the EV-ready Turanza All Season 6 ENLITEN with DriveGuard Run-Flat Technology (RFT). This new tyre promises to provide drivers with an unmatched blend of safety, convenience, and performance throughout the year.

The standout feature of Bridgestone’s new offering is its DriveGuard RFT, which allows drivers to continue their journey for up to 80 kilometres at speeds of up to 80 kilometres per hour following a puncture. This groundbreaking technology aims to alleviate the common anxieties associated with tyre punctures, offering drivers peace of mind and reducing the need for immediate roadside assistance.

Revolutionary Performance and Safety

“The Bridgestone Turanza All Season 6 ENLITEN with DriveGuard RFT is the perfect tyre for drivers demanding safety, convenience and peace of mind year-round,” said Stefano Sanchini, Vice President Consumer Replacement at Bridgestone Europe, Middle East and Africa. “We’re empowering drivers with a single set of tyres that not only performs throughout the seasons, but also allows them to continue driving safely after a puncture. As an EV-ready tyre, our latest launch brings all these unique capabilities to drivers of any passenger car.”

The tyre has been thoroughly tested by TÜV SÜD, one of Europe’s most respected independent automotive testing institutes. These tests have confirmed that the EV-ready Bridgestone tyre offers best-in-class wet braking and excellent braking performance in dry and snowy conditions. Additionally, the tyre’s exceptional snow performance includes strong capabilities in traction, braking, cornering, and handling on snow-covered roads.

Sustainability and Efficiency

In line with Bridgestone’s commitment to sustainability, the Turanza All Season 6 ENLITEN also features the company's ENLITEN Technology. This innovative technology not only enhances the tyre's performance but also improves its sustainability characteristics, making it fully compatible with electric vehicles. Moreover, the tyre delivers 20 percent better mileage than its predecessor, contributing to cost efficiency and a reduced environmental impact.

Availability and Specifications

Developed and manufactured in Europe, the Bridgestone Turanza All Season 6 ENLITEN with DriveGuard RFT will be available in 20 top-selling sizes, ranging from 16 to 19 inches. The initial release will see 18 sizes available from September 2024, with the remaining two sizes being introduced in January 2025.

FAQ's Bridgestone EV-ready Turanza All Season 6 ENLITEN tyre.

What is the main feature of the DriveGuard Run-Flat Technology (RFT)?

The DriveGuard RFT allows drivers to continue driving for up to 80 kilometres at speeds of up to 80 kilometres per hour after a puncture.

What benefits does the new tyre offer to drivers?

The tyre offers safety, convenience, peace of mind, outstanding braking performance in various conditions, exceptional snow performance, and superior mileage.

Who confirmed the performance of the new tyre?

TÜV SÜD, one of Europe’s most respected independent automotive testing institutes, confirmed the tyre's performance.

What specific performance aspects did TÜV SÜD test?

TÜV SÜD tested and confirmed best-in-class wet braking, excellent braking performance in dry and snowy conditions, and strong capabilities in snow traction, braking, cornering, and handling.

What sustainability features does the tyre have?

The tyre features Bridgestone’s ENLITEN Technology, which improves safety, performance, and sustainability, making it compatible with electric vehicles. It also offers 20 percent better mileage than its predecessor, reducing environmental impact and costs.

Where is the tyre developed and manufactured?

The tyre is developed and manufactured in Europe.

What sizes will the tyre be available in and when?

The tyre will be available in 20 top-selling sizes ranging from 16 to 19 inches. Eighteen sizes will be available from September 2024, with the remaining two sizes released in January 2025.

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