Bridgestone has unveiled an ambitious plan to invest 800 billion yen (around £5.38 billion) over the next three years, part of a broader strategy to fast-track the development of environmentally friendly technologies.
This considerable investment will support the creation of specialty tyres specifically designed for electric vehicles and mining equipment, demonstrating a significant commitment to decarbonisation. The full details of this strategy will be disclosed in March, as part of their new medium-term business plan.