Genan Welcomes Michael Christensen as New Application Development Manager

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Genan
Published on
February 15, 2023

Genan, a leading tyre and rubber recycling company, has expanded its team once again this year by appointing Michael Christensen as its new Application Development Manager, effective from 1 February 2023. This article will discuss the key aspects of his appointment and the benefits he will bring to the company.

Michael Christensen, Application Development Manager at Genan (Image: Genan)

Linking Sales, Innovation, and Marketing Teams

Michael Christensen's main responsibility as the Application Development Manager at Genan will be to act as the link-builder between the Sales, Innovation, and Marketing Teams. He will work closely with the Production and Quality departments to ensure that the business and product knowledge are aligned to support the future development of the company's innovative projects. His 40 years of experience in the tyre and rubber recycling industry makes him the ideal candidate for this task.

Expertise in Recycling and Sustainability

Michael Christensen's extensive experience in tyre and rubber recycling, spanning over 25 years, has made him a valuable addition to the Genan team. His knowledge and expertise in developing new applications for recycled rubber will benefit the company's various departments, including innovation and application development. As recycling and sustainability are a vital part of the green agenda, Michael Christensen is passionate about his job as the Application Development Manager at Genan.

Working from the Plant in Viborg

Michael Christensen, who lives in Denmark, will work primarily from his office at the plant in Viborg. He is proud and excited to be part of the Genan team, having followed the company since the early 90s. His network of contacts and key knowledge in the rubber industry will allow him to support the whole Genan team across all its factories.

Michael Christensen's appointment as Genan's new Application Development Manager is a significant move for the company. With his extensive knowledge and expertise in the tyre and rubber recycling industry, he will act as the link-builder between the Sales, Innovation, and Marketing Teams, contributing to the future development of the company's many innovative projects. His appointment reflects Genan's commitment to promoting recycling and sustainability, and Michael Christensen's passion for the green agenda makes him a perfect fit for the role.

Visit: https://www.genan.eu

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